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Kotler, Philip, Armstrong, Gary. (2014). Principles of Marketing (Fifteenth Edition) (cet, 15). New York: Pearson Education.

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Kotler, Philip, Armstrong, Gary. Principles of Marketing (Fifteenth Edition). cet, 15 New York: Pearson Education, 2014. Text.

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Kotler, Philip, Armstrong, Gary. Principles of Marketing (Fifteenth Edition). cet, 15 New York: Pearson Education, 2014. Text.

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Kotler, Philip, Armstrong, Gary. Principles of Marketing (Fifteenth Edition). cet, 15 New York: Pearson Education, 2014. Print.